PHOTOGRAPHY OF THE PRODUCT - STEP-BY-STEP SECRETS TO STARTING AN E-COMMERCE STORE

21. Photography of the Product
     
People want to see pictures of your product both in detail and in a setting.
If you cannot afford to use a professional photographer, you can get a good result even using your phone camera.

Make sure of the following:

• You have good natural or artificial light.
• You can use phone camera but use a tripod or gimbal tripod.

The norm for high quality online stores are images that have:

• The background removed.
• Grey background.
• Clothing on mannequin to show as if on person with form but no human is shown.
• Product in setting
• Video
• Resolution is often saved for the web e.g. 1500 x 1500px saved as a jpg (check with your SaaS platform for their requirements)
• Save at 1500 x 1500px in Photoshop [https://adobe.com]
• High-res jpgs (over 1Mb and 300d.p.i) for print publishing and press