ONLINE SELLING IN THE UK - STEP-BY-STEP SECRETS TO STARTING AN E-COMMERCE STORE

8. Online Selling in the UK
Before an order is placed

You must provide:

• your business name, contact details and address
• a description of your goods or services
• the price, including all taxes
• how a customer can pay
• delivery arrangements, costs and how long goods will take to arrive
• the minimum length of their contract and billing period
• conditions for ending contracts
• how they can cancel and when they lose the right to cancel
• if they will still need to pay reasonable costs for using a service after they cancel
• a standard cancellation form, if they can cancel
• conditions for money given as a deposit or financial guarantees
• what digital content does (for example, the language it’s in or how to update software)
• the cost of using phone lines or other communication to complete the contract where it will cost more than the basic rate

This information must be easy to understand and on paper, in an email or another format the customer can save for future reference.
Right to cancel

You must tell the customer they can cancel their order up to 14 days after their order is delivered. They do not need to give a reason for cancelling.
If you do not tell the customer about their right to cancel, they can cancel at any time in the next 12 months. If you tell them about the right to cancel during these 12 months, they have 14 days to cancel from when you told them.
 
There are different rules for downloads and streaming services. [https://www.gov.uk/online-and-distance-selling-for-businesses/online-selling]
 
After an order is placed

You must:

• provide a copy of the contract on paper, by email or another format the customer can save for future reference
• provide the copy of the contract no later than when the goods are delivered
• deliver the goods within 30 days, unless you’ve agreed otherwise with the customer