2. Concept
Ask yourself and answer the following questions:

1. What is the purpose of your business? What does it stand for?
2. Why does the company exist?
3. Why do you want to launch the business?
4. Was there any particular inspiration that pushed you towards this idea?
5. How does the company resolve a particular problem or set of problems. What might keep your customer up at night?
6. What is your company’s approach to sustainability. Be careful not to greenwash when considering this issue.
7. What is your USP > Unique Selling Proposition. How do you express what you offer, what is its value and what can your customers expect from you and your company.

 
Endeavor to be authentic, and helpful and memorable. Use humour to get your message across.
Write your goals down on a sheet of paper. One of them is being your own boss. Describe your legacy and how you would wish to be remembered.
Put a date on the page.
You are responsible for how you spend your time and how much time you will spend on your business. No one will hand it to you on a plate.
Do not take set-backs or negative criticism personally. Act to change and address the problem. By measuring and analysing the problem. Changing and adjusting the way you deal with the issue to solve it.
Don’t allow yourself to hold you back.

For more Chapters on Starting an eCommerce Store click on the Catagories to the right of this post.

45. AI Artificial Intelligence
What the future holds: Artificial Intelligence.
We have entered a Brave New World and it is likely to become as prevalent as the Web 2.0 internet is today.
This is a disruptive model that we will need to become familiar with it to be able to use it efficiently and to our advantage. It is untested and nothing in this blog should be taken as advice or recommendations.
AI’s crawl the internet and pull together information based on your prompts to create a solution.
When starting your business there are already many AI programmes that are designed to save you time and provide help to get up and running.
Many of the services these new websites provide are free. The learning curve of using these products is quite quick.
 
The big players in AI are:
·      Microsoft who has partnered with OpenAI
·      Azure provides the infrastructure for AI
·      GEForce RTX super series - high end chip maker with huge processing power to run advanced AI apps
·      Google – Alphabet is the parent company for DeepMind. Google is adding more AI to its business.
 
The following are some interesting AI software:
 
ChatGPT
Chatbot powered by IBM Watson founded by Elon Musk. Web 3 AI.
Ask it anything: ie Write me a 2,000 word romance novel book.
 
·      ChatGPT writes anything
·      Whisper api – Developers can now integrate ChatGPT and Whisper models into their apps and products through OpenAI’s API.
o   Whisper is an automatic speech recognition system that transcribes voice into text. OpenAI ‘claims enables “robust” transcription in multiple languages as well as translation from those languages into English.’
 
Real time suggestions
·      Jarvis
 
Prompt ideas
·      FlowGPT
·      Learnprompt.org
 
Art
·      MidJourney ai
·      www.jasper.ai/art - Creates realistic art
·      https://stablediffusionweb.com/
·      Stable Diffusion is a latent text-to-image diffusion model capable of generating photo-realistic images given any text input.
 
Animated Drawing
sketch.metademolab.com
 
Blogs summaries
·      Genei.io
 
Content optimisation
·      ContentKing
·      ProseMedia
 
Copy writing
·      Persado - Create high performing ad copy
·      Jasper: writing with keywords and the AI creates the copy.
·      [https://www.jasper.ai] in 26 languages. Chrome browser.
·      Copy.ai -marketing copy   
·      Notion ai - writing assistant
·      Compose ai – google chrome extension – cuts writing time by 40% with ai auto completion and text generation
·      Quillbot – rephrases text and checks grammer
·      Rewrite Guru – ai paraphraser
·      Pfpmaker.com
·      Codermer - Generate headlines and product descriptions
 
Email addresses
·      Hunter.io - Hunter lets you find professional email addresses in seconds and connect with the people that matter for your business.
 
Analyse competitors’ ad strategies
·      Adbeat
 
Law
·      www.DoNotPay.com
 
PPT content generator
·      Tome ai
 
Lead Generation
·      [https://phantombuster.com] PhantomBuster allows one to extract lists of leads. For example, young male communities from the U.K. are discovering and shopping for trainers, watches, and collectibles together, in a phenomenon known as “squad shopping”.
·      https://www.squadded.co/
 
Business growth
·      Akkio - Data driven decision making
 
Sales and Marketing
·      SiteRight [siteright.co/how-it-works]
·      [builtwith.com] - BuiltWith Technology Lookup
 
Database directory
·      The Hive Index [thehiveindex.com]
·      [chrome://net-internals/#dns]
·      Similarweb.com
 
Marketing
·      Beautiful.ai – makes presentations
·      SlidesAI - presentations
·      Synthesia – makes marketing videos
·      NeonTools [https://neontools.io]
o   Create short links and track clicks [neon.ly]
o   Create micro landing pages [neon.page]
o   QR code generator
 
Music Generators
·      Aiva – Melody Generator
        
PDFs
·      iLovePDF [https://www.ilovepdf.com/] - PDF tools; Merge, Compress, PDF to Word, Word to PDF, edit, PDF to JPG, Sign PDF, Watermark
 
Search Engine for Newsletters
·      www.milled.com - Find sales, deals, coupons, and discount codes from brands and retailers.
 
SEO
·      PrePostSEO [https://www.prepostseo.com/]
 
Search engine
·      Perplexity ai
 
Sound
·      Adobe podcast – Recording
·      Trendingsounds.io
·      Beatoven.ai – content creator and generate original music
 
Turn a Book into an Audiobook
·      ACX.com

Video
·      www.synthesia.io - Turns text into a video
·      https://lumen5.com/ - Grow your brand and drive demand with video at scale. Text or article into a YouTube video
·      Create.studio.official
·      Aiimages.ai – online video enhancer
·      https://research.runwayml.com/gen1
·      Gen-1 by runway turns video or image or text prompt into any cartoon or other format
·      VREW – generates captions from speech in your video editor